Business Communication:

Composing a convincing memo

" Your success as a entrepreneur is closely tied to your ability to influence others to accept new tips, change old habits, or act on the recommendations. ” Writing a persuasive memo will give you the chance to practice learning these skills.


You are going to write a influential memo. This time you have a way to choose the topic.

You might choose a scenario from the list, or you may possibly write a tonto you might truly use. Maybe you are in an organization, and also you need to offer tickets, receive volunteers, have got people attend your celebration, or get funds for an event. Maybe you need to convince your organization to sponsor an event or question members to perform something. The event may have been before, and you may utilize the facts to write down this memo as a future event.

You might have a job and would like the supervisor to consider changing a policy or perhaps institute a policy.

If you choose to use a scenario from the text, you might to understand. • #3 Although the activity says write a letter, jots down a tonto. p. 319 • #4 Although the activity says publish an email, jots down a memo. p. 319 If you like an additional scenario, you could modify this to fit this assignment.

You can expect to use the AIDA model for a persuasive technique.

A Interest

Before you can convince someone, you must attract her or his attention. l. 297.

We Interest

Support your state in the attention getter. p. 297

G Desire

Increase your support. p. 299

A Actions

Ask your reader to do something. p. 299

To increase the credibility, you are going to add exploration. You do not need an official in-text citation. You only require one estimate or one particular phrase bringing up your origin. This is not an investigation project.

Avoid these faults.

• Avoid using an forward hard sell

Don't drive. People latest it.

• Don't resist compromise.

Don't dig within your heels.

• Don't count solely about logic....


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